How and Why Social Media Propaganda is so Effective
Source (FB) – this item had been shared in to my news feed.
Poles march against Muslims? #Socialmedia #Propaganda
TL;DR Summary: A widely shared poster makes exaggerated and false claims to rile the emotions of the message target. The claims are false. But the assertion encourages everyone else to “get on the bandwagon!” and join us! Claim: Hundreds of thousands of Poles are protesting against a “Muslim invasion”, the largest protest in Poland’s history, and the media never covered the event. Method: Assertion, exaggeration, get-on-the-bandwagon What Actually Happened
Poles march against Muslims?
TL;DR Summary: A widely shared poster makes exaggerated and false claims to rile the emotions of the message target. The claims are false. But the assertion encourages everyone else to “get on the bandwagon!” and join us! Claim: Hundreds of thousands of Poles are protesting against a “Muslim invasion”, the largest protest in Poland’s history, and the media never covered the event. Method: Assertion, exaggeration, get-on-the-bandwagon What Actually Happened
Scaring us to death #OccupyPropaganda
TL;DR Summary: HOW IT WORKS – Fear is a powerful motivator and is frequently used by the propagandist. Fear of terrorists, fear of burglars, fear of loss of health, fear of growing old. Fear works in part, because we have a natural inability to understand risk and uncertainty. A scary item, with an extremely low likelihood of occurring often results in panicked and disproportionate responses. I have been reading “False Alarm” by Marc Siegel, M.D. He reminds us of the “scares”…
Scaring us to death
TL;DR Summary: HOW IT WORKS – Fear is a powerful motivator and is frequently used by the propagandist. Fear of terrorists, fear of burglars, fear of loss of health, fear of growing old. Fear works in part, because we have a natural inability to understand risk and uncertainty. A scary item, with an extremely low likelihood of occurring often results in panicked and disproportionate responses. I have been reading “False Alarm” by Marc Siegel, M.D. He reminds us of the “scares”…