Since then, more people have documented that TripAdvisor has censored reports of crime at U.S. hotel and related properties. Update: TripAdvisor caught lying, now said to be under investigation by the Federal Trade Commission.
Unfortunately, online review sites are worthless due to a combination of “gaming the system” with fake reviews (both positive for your business and negative fake reviews for competitive businesses) and active censorship of negative reviews by online review sites such as TripAdvisor.com.
Social media’s ease of publishing has led to a rapid degradation in the quality of material available online. Online reviews are a form of propaganda – intended to influence your decision making. Review web sites know this. Business operators know this.
Now we know this: We intentionally avoided search results that went to TripAdvisor.com for a trip we completed over a week ago. What else can we do?