The art of oppo lies in culling and distributing that kind of information to tell a particular story—a negative story—that will tarnish the incumbent and weaken his or her support. Sometimes researchers will quietly slip it to reporters, hoping it will yield a story and gain the imprimatur of a nonpartisan news outlet.
Read the whole story to learn how political propaganda machinery operates in the real world.
This is how propaganda messaging is done in practice, and how propagandists use a symbiotic relationship with media outlets to amplify the propagandist’s message. Because almost all political reporting is propaganda messaging spun by someone, I do my best to avoid nearly 100% of political reporting.