Social media: Presidential campaign will pay social media “influencers” for positive posts
For a fixed $150 fee, the Bloomberg campaign is pitching micro-influencers—someone who has from 1,000 to 100,000 followers, in industry parlance—to create original content “that tells us why Mike Bloomberg is the electable candidate who can rise above the fray, work across the aisle so ALL Americans feel heard & respected.”
Source: Mike Bloomberg Is Paying ‘Influencers’ to Make Him Seem Cool