Fear is one of the most powerful of propaganda methods.
The co-founder of No10’s ‘Nudge Unit’ has accused the Government of using scare tactics to get people to follow Covid rules during the pandemic.
Behavioural scientist Simon Ruda suggested there had been an overemphasis on modelling and data that he warned was ‘propagandistic’.
‘That fear seems to have subsequently driven policy decisions in a worrying feed-back loop,’ said Mr Ruda, who help set up No10’s Behavioural Insights Team in 2010.
‘In my mind, the most egregious and far-reaching mistake made in responding to the pandemic has been the level of fear willingly conveyed on the public.’