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Category: Advertising

FB content that caused emotional responses ranked hire in The Algorithm

FB content that caused emotional responses ranked hire in The Algorithm

Years ago I suggested that FB was designed to create a “culture of perpetual outrage”. People who are emotionally engaged are more susceptible to advertising messages – plus, they are likely to stay connected to FB for more minutes. Internal documents reveal that FB not only knew this but gave emotional content posts higher leverage in The Algorithm that decides what you see online.

Powell’s Books: Our [Non] Commitment to Free Speech

Powell’s Books: Our [Non] Commitment to Free Speech

Major bookstore pulls a book from its shelves after a group known for violence threatens the book store if they continue to carry the book. This, in turns, yields the Streisand Effect – those not aware of the book learn more about it because of the protest and decide to buy it.

It also raises questions about the roles of gatekeepers – the world’s largest independent book store is being forced to pull a book off its shelves.

Instagram’s new Data Policy – And why I deleted the Instagram app yesterday

Instagram’s new Data Policy – And why I deleted the Instagram app yesterday

Instagram introduced new Terms of Service, which caused many of us to re-read them, as well as the various linked policies. Facebook/Instagram log everything about you – including your SMS messages, your address book, information about nearby Wi-Fi access points, other devices on your network – and can integrate FB’s own collection with offline purchases at retail stores.

I had deleted the FB app long ago and last night I deleted the Instagram app. I do not believe it is safe to use any Facebook company application.